site_logo

Automating complex b2b sales: CRM pains and solutions

calendar
26 July, 12:30
online
Автоматизация сложных продаж b2b боли и решения CRM
Sales executives and marketers in B2B often face significant challenges: protracted deals, multiple customer-side contacts, and the risk of missing out on prospective buyers due to lack of information. Existing automation tools often fail to meet these challenges, resulting in wasted time and missed opportunities. How to build a system of work that will really increase the efficiency of complex B2B sales and help to unlock the potential of each deal? **On July 26 from 15.00 to 16.30 **we are holding a free online webinar in podcast format, where together with leading industry experts we will discuss key issues of selection and implementation of domestic CRM-systems for complex B2B-sales. **Online meeting program:** - What are complex b2b sales, what they are and why it is difficult to automate them; - Where to start automating and how to eliminate methodological chaos before CRM implementation; - How to translate complex sales automation from mass CRM with a case study example; - What criteria to use to select solutions and vendors to replace imported CRM in complex sales; - How to apply AI in complex b2b sales automation, what AI can and cannot do; - Answers to participants' questions.
The event will be useful for managers of all levels responsible for the development of complex sales, ROPs, marketers, HR specialists and IT directors.

#### "Every large deal is a project and it is required to understand who in the client company is the decision maker, who is struggling with the current solution and who can influence the decision on how to expand the contact network on the client side. The quality of the sales team affects the conversion rate of expensive and lengthy corporate deals. Therefore, it is critical to provide the salesperson and their manager with contextual relevant information, guidance materials related to the current deal, its specifics so that people do the right things that will positively impact the bottom line. #### In our webinar, we'll take an in-depth look at how to build an effective support system for complex B2B sales that will enable your team to maximize the chances of success on every deal. We'll discuss specific tools and techniques to help you identify key decision makers, manage the long sales cycle, and provide your salespeople with the right information at the right time"

aleksandr-starodubczev
Alexander Starodubtsev

Methodologist/Productologist SimpleOne B2B CRM